Front-Page Stories 

Since the successful opening of the first physical KIDS store in the city centre of Aarhus earlier this year, hummel has been opening three more KIDS stores located in Aalborg Storcenter, Kolding Storcenter and Rosengårdcentret in Odense, Denmark.

Every year, since 2011, we have celebrated our many talented, dedicated and competent employees in the THORNICO Group through the prestigious THORNICO AWARDS.

Along with the yearly THORNICO Award and celebration of our many talented, dedicated and competent employees in the THORNICO Group, we also crown a winner of our MyKarma Project Award.

Today, the long-awaited Astralis player jersey, for the coming season, in collaboration with hummel is launched, which means that hummel is finally entering the world of esports.

In THORNICO, we are proud of having colleagues who take action and make a difference around the world. Our mantra of doing good while doing business, reflects our Company Karma Philosophy - having colleagues who take our philosophy to heart and continues the work in their private life is inspiring.

We all know that person who did something extraordinary, who is full of good ideas and who gladly helps where help is needed.

Players from Everton’s disability football teams have just unveiled the Club’s new 2020/21 hummel third kit.

hummel and Astrid Andersen launch a collaboration for Summer 2020 bringing together the heritage of Denmark’s oldest sportswear brand and one of the most defining contemporary designers in luxury sportswear.