A piece of good and sustainable news from hummel

During this difficult time, we are happy and proud to be able to share a piece of really, really good news.

A piece of good and sustainable news from hummel

hummel has just been named the Danish category winner in the annual SUSTAINABLE BRAND INDEX 2020 analysis. The organisation behind the survey asked 5900 Danish consumers for their assessment of 224 Danish brands. And in the category "Clothes & Fashion Brands", hummel is the brand that the Danes consider to be the most sustainable.

In THORNICO and hummel, we thank you very much for the trust and we promise to continue our work to become an even more environmentally- and socially conscious company.

 

Read more here

Introducing the new Danish national team jersey

18 March 2024

The new jersey for the Danish men’s national team at this summer’s Euros in Germany is designed to symbolize and pays homage to the culture of Danish football associations. Read more here.

Trendsales sold

05 March 2024

We are very excited to announce that one of our venture investments, Trendsales, Denmark's largest second-hand marketplace for fashion and lifestyle products, has been acquired by Vinted. Read more here.